I play a vital role in shaping Black Hills State University's image through impactful graphic design, content creation, and photography. My work spans a range of projects, from designing visual assets for print and digital platforms to supporting larger initiatives, like the locker system wrap, admissions materials, and content that enhances our engagement rates. I strive to produce cohesive marketing materials that align with BHSU’s branding and strategic objectives, directly contributing to enrollment growth and helping the university stay current in the evolving higher education landscape.